Impact Of Mindfulness On Impulsive Buying And Financial Self-Efficacy Among Adults
DOI:
https://doi.org/10.63468/sshrr.053Keywords:
Mindfulness, Impulsive Buying, Financial Self-Efficacy, Gender Differences, Pakistani AdultsAbstract
Background: In a society of the fast growing consumerism, impulsive buying has become a typical behavior that causes financial havoc. The practice of mindfulness, or being nonjudgmentally in the present moment, has been linked to better self-regulation and emotional regulation. The other important factor for financial well-being is financial self-efficacy- believing in your ability to do what is necessary to manage your finances. Indeed, relatively few investigations have examined how mindfulness is associated with impulsive buying and financial self-efficacy, especially in collectivist cultural society.
Objective: The objective of this research was to find out the effect of mindfulness on impulsive buying and financial self-efficacy among adults.
Methods: A groups of 400 adult individuals (200 males and 200 females) were recruited to a cross-sectional questionnaire-based study where standardized tools such as the Mindfulness Attention Awareness Scale (MAAS), the Impulse Buying Scale (IBS) and the Financial Self-Efficacy Scale (FSES) were used. Data was analyzed using Pearson correlation and independent t-tests.
Results: According to the results, there was a positive and meaningful correlation between mindfulness and financial self-efficacy (r =. 604, p <. 01) as well as between mindfulness and impulsive buying (r =. 305, p <. 01). Self-efficacy was also associated positively with impulsive buying (r =. 309, p <. 01). Sex differences indicated that girls reported significantly higher scores in the three variables than boys.
Conclusion: The findings provide a culturally contingent view on the role of mindfulness, which appears to increase financial self-efficacy and which is also associated with impulsive buying in particular conditions. Speaking to these results, culturally-tailored interventions that promote mindfulness over behavioural economics can be seen as an effective way of curbing heedless financial behaviour.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Laraib Ishtiaq, Wajiha Ghazal

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
