Trend of Chinese Language Learning in Punjab: Prospects for Youth in Educational Career & Prospects for Businessmen in Trade

Abstract

Chinese language learning in Punjab is a significant educational and economic trend inspired by China’s global appeal and the deepening Sino-Pakistan bilateral relations that has been further diversified under the China-Pakistan Economic Corridor (CPEC). Therefore, Institute of International Relations & Media Research, conducted a detailed study on Chinese Language Learning in the province of Punjab. This research study explores the motivations and outcomes of Chinese language (Mandarin) acquisition among students, professionals, and businessmen, as well as its impact on Chinese enterprises operating in Punjab. Findings reveal that youth primarily pursue the language for academic scholarships and future career prospects, while business communities leverage it for improved trade relations and operational efficiency. Research survey responses show that the majority of learners are at beginner to intermediate levels, with strong agreement that Chinese language proficiency enhances academic mobility and employability. Challenges include the complexity of the language, limited access to quality instruction, and a need for more regionally accessible programs. Simultaneously, Chinese firms in Pakistan unanimously report that Mandarin proficiency among staff significantly benefits communication, trade negotiations, and project execution. These firms emphasize the growing demand for local Chinese speakers in Punjab due to CPEC and show readiness to collaborate with educational institutions for tailored language programs. Digital platforms are recognized as effective tools for scalable, self-paced language learning across both Pakistani learners and Chinese stakeholders. The research concludes that Mandarin has shifted from being a niche skill to a strategic asset, and its structured integration into education and workforce development policies can yield substantial long-term benefits. As Pakistan navigates deeper economic integration with China, language education stands out as a foundational pillar for sustainable cooperation and mutual advancement.