Assessing Awareness and Attitudes Towards Environmental Conservation in the Tourists-Attracting Mountainous Regions: Challenges and Policy Implications

Abstract

Global environmental challenges such as warming, air pollution, and ozone depletion have emerged. The purpose of this study is to disclose local and visitor knowledge, attitudes, and practices regarding environmental conservation in mountainous areas. Individuals' environmental awareness, concern, attitude, behavior, and academic background knowledge are potential factors that may assist in dealing with these challenges. We assessed the ecological awareness, concern, attitude, and behavior of the local and tourist communities in the mountainous area. Furthermore, the author also investigated how environmental awareness, concern, and attitude influence individuals' ecological behavior. A self-administered questionnaire was used to collect data, including some locals and other tourists from different areas. The survey analysis concluded that people are aware and think that environmental change is a time to be concerned, and people strongly agree on ecological pollution, which is causing serious problems. The study analyzes the individual’s daily routine, attitude towards environmental conservation, and people's responses positively and takes part in saving our environment from degradation.